On October 20, the Department of Justice (DoJ) filed a long overdue antitrust lawsuit against search engine giant Google. According to a DoJ press release, "[a]s one of the wealthiest companies on the planet with a market value of $1 trillion, Google is the monopoly gatekeeper to the internet for billions of users and countless advertisers worldwide.  For years, Google has accounted for almost 90 percent of all search queries in the United States and has used anticompetitive tactics to maintain and extend its monopolies in search and search advertising." Google was founded in 1998, when internet search engines were just getting their feet planted.  Back then, now-defunct websites such as Ask Jeeves, Lycos, and Infoseek were the big players in the rough-and-tumble world of the internet search engine. In just over two decades, Google has trounced its would-be competitors and now reigns supreme.  It is difficult to fathom that 90...(Read Full Post)