MSNBC President apologizes for tweet that smeared conservatives

MSNBC President Phil Griffin says he "deeply regrets" the tweet that was sent out by his network - "Maybe the rightwing will hate it, but everyone else will go awww: the adorable new #Cheerios ad w/biracial family." The employee who sent the tweet has been fired.

msnbc         @msnbc Follow

Earlier, this account tweeted an offensive line about the new Cheerios ad. We deeply regret it. It does not reflect the position of msnbc.

9:55 PM - 29 Jan 2014

msnbc         @msnbc Follow

We are deleting the earlier offensive tweet. It does not reflect msnbc's position and we apologize.

9:56 PM - 29 Jan 2014

Wrong MSNBC!  This absolutely reflects your position and you only deleted it under pressure. 


Refusing to be tainted by MSNBC's racism, the Republican National Committee's chair, Reince Priebus took quick action, sending a letter to Phil Griffin, president of MSNBC stating

Sadly, such petty and demeaning attack have become a pattern at your network.  With increasing frequency many of your hosts have personally denigrated and demeaned Americans--especially conservative and Republican Americans--without even attempting to further meaningful political dialogue. (snip)

Until you personally and publicly apologize for this behavior, I have banned all RNC staff from appearing on, associating with, or booking any RNC surrogates on MSNBC.  I have asked Republican surrogates and officials to follow our lead.  

How long can decent MSNBC employees--and certainly there are many; some even in a biracial family who are, gasp, conservative--continue working for and with such a racist and hate filled organization?  What about MSNBC's parent NBC and its new corporate parent, Comcast?  Why do they continue to retain such hate filled employees who smear them all?   

And what about Cheerios and its corporate parent, General Mills?  Will they continue to advertise on a ratings challenged network that smears its excellent corporate brand?   

In the meantime, this conservative will continue eating and serving Cheerios. As for MSNBC--I stopped watching long ago and this little incident is still yet another reminder why I--and so many others--will continue to do so.