The Saddleback Forum

Kyle-Anne Shiver & Lee Cary
It's going to be interesting to watch the old media spin Rick Warren's Saddleback Forum as a case of the young, post-modern, global politician comparing favorably to the aged, Vietnam-era, American-exceptionalist pol. But the most revealing message of the event won't, can't, be covered by the old media: The populist pastor of a big Southern Baptist church, that avoids the branding stigma by not using "Southern Baptist" on its signature, devised a "debate" format that decivisively eclipsed CNN's talking snowman and the old media "gotcha" question technique in order to manage a fair comparison between candidates that served voters rather than network. McCain won on points. The old media lost on creativity.
It's going to be interesting to watch the old media spin Rick Warren's Saddleback Forum as a case of the young, post-modern, global politician comparing favorably to the aged, Vietnam-era, American-exceptionalist pol. But the most revealing message of the event won't, can't, be covered by the old media: The populist pastor of a big Southern Baptist church, that avoids the branding stigma by not using "Southern Baptist" on its signature, devised a "debate" format that decivisively eclipsed CNN's talking snowman and the old media "gotcha" question technique in order to manage a fair comparison between candidates that served voters rather than network. McCain won on points. The old media lost on creativity.