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October 21, 2015
Is there anything on Earth that could persuade you to use Yahoo?
Marissa Mayer, Yahoo's president, has come up with a brilliant idea: power Yahoo's searches with the Google search engine. That way people who use Google might be tempted to try Yahoo because...actually, I don't understand it, either.
After three years as Yahoo’s chief executive, Marissa Mayer is still searching for a viable turnaround plan for the company.
Three years is a long time. She hasn't done very much except for trying to milk Yahoo's shares in Alibaba.
Yahoo reported disappointing third-quarter financial results on Tuesday and said it would soon begin to use Google to power some of its search results and advertising.
“We see a unique moment for Yahoo to narrow our strategy,” she said in the call to discuss the quarter’s results. She said she would provide more details within the next three months, but the plan is likely to include staff cuts and the shutdown or sale of...(Read Full Post)