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A Whale of a Tale
This scheme required the campaign to put all of its votes, as it were, in one basket that relied on 37,000-plus people not making 37,000 times X human errors in one ten-hour period -- it is a micromanager's dream come true and a whale-sized omelet in the making.
Our fried Jim Hoft perfectly described it thusly: "Thar She Blows! ... Orca Blew Up on Election Day."
Team Obama, on the other hand, had locked a bunch of geeks in a windowless room wherein they crunched whale-sized batches of data endlessly. And then, using the product of that data-crunching, Team Obama produced countless ads and appearances that motived whale-sized groups of targeted voters to flock to the polls.
Thus, on Election Day, we had, in one lecture hall, a professor standing in front of a blackboard asking, "Where's the chalk?"
And, down the hall, another professor sat at his desk, absently reading, whilst his students calmly trooped up the aisles and deposited their compositions on that desk.
In sum, Project Orca:
Read that whole piece, for it details the myriad, complicated, and manual steps these volunteers had to take, from the day they enrolled in this daft project to late afternoon on Election Day, when the computer crashed, in order to make this grandiose dream ever come true.
Small wonder that it didn't!
A piece at Ace of Spades painfully lays out the disaster, both in its making and in its eventuating:
I have some sympathy for Mr. Romney, for I once worked for a genius who was beguiled by a team of smooth-talking computer whizzes who had developed a magnificent program that allowed a few people to send small amounts of off-the-shelf items over and over again to a very large but select group of clients located in all parts of the country.
Problem was that I had theretofore been tasked by the genius with delivering very complicated vacation packages to large numbers of small groups who had traveled vast distances to experience, together, an almost infinite number of individually picked out variables in those packages.
And the whizzes consulted with neither me nor the other managers up and down the chain as they designed the program for the genius. Team Romney had the same problem:
Furthermore, like the whizzes working for my boss who didn't beta-test their monstrosity before imposing it on us, the whizzes behind Project Orca didn't beta-test the program before suddenly imposing it on those volunteers on Election Day:
That Team Romney did not insist on beta-testing the monstrosity is unforgivable:
Therefore, while conservatives mocked President Obama's appearances with Clooney and dinners with Parker and interviews on Twitter and Reddit and all the other carefully calculated things that he did, Jim Messina, with his goofy messages on his hands, and his crew laughed all the way to a second term -- and Mr. Romney and his team never knew what hit them.
Where's Captain Ahab when you need him?
The author is a retired hospitality industry executive who now has time to beta-test internet security programs for his edification and amusement.
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