June 26, 2012
Latest government PSA: 'You really need to be on food stamps'
The government spent $34.6 billion on food stamps in 2008. In 2012, that number was $75 billion - almost double. But that's not enough. Now the federal government is running paid ads and public service announcements informing people that they too, are eligible for the Supplemental Nutrition Assistance Program (SNAP) - better known as food stamps. CNN Money: More than one in seven Americans are on food stamps, but the federal government wants even more people to sign up for the safety net program. The U.S. Department of Agriculture has been running radio ads for the past four months encouraging those eligible to enroll. The campaign is targeted at the elderly, working poor, the unemployed and Hispanics. The department is spending between $2.5 million and $3 million on paid spots, and free public service announcements are also airing. The campaign can be heard in California, Texas, North Carolina, South Carolina, Ohio, and the New York metro area. "Research has shown that many...(Read Full Post)