No joke

From the PR Newswire:

Unprecedented Offer for New Book: 'Best Speeches of Barack Obama'

LOS ANGELES, April 11 /PRNewswire/ -- Today Publishing 180 announced that it is offering a free e-book edition of their just released softbound book, the "Best Speeches of Barack Obama."

The free e-book includes all 500-plus pages from the just released $29.99 print edition. No email address or registration is required for the download. It is available at http://www.freeobamabook.com/.

The book, the "Best Speeches of Barack Obama," groups 77 of Barack Obama's most notable speeches into 16 categories including Iraq, education, healthcare, the environment, foreign policy & defense and his plans for the economy.

In addition to the speeches, the book contains Obama's floor statements and podcasts, including transcripts of the podcasts he called in from his cell phone while visiting the Middle East and Iraq.

About the free e-book offer, Publishing 180's president, Jaclyn Easton, explains, "To most people it doesn't make sense to give away a version of something you're selling, but in this case we believe it's the best way to boost sales."

Easton explains that since the paper edition is sold only online, people don't have the benefit of being able to look at it thoroughly in a bookstore. By offering a free e-book version that is identical to the bound book, people can look at it page-by-page and have that experience. "It's 522 pages. If the insides appeal to them they are going to want the print edition in addition to the e-book," says Easton.

But there's more to the free e-book than bumping sales. "This is a great tool for educators because these speeches are part of America's history," says Easton. "We encourage teachers, professors and other educators to download the book and share it with their students."

Easton also notes a benefit for business professionals: "We believe that by studying Obama's speeches, executives can learn why and how he's such an effective communicator and leader, and, in turn, become one, too."

To soften the cost of distributing the 500-plus-page free e-book, ObamaQuotes.com is sponsoring the download in exchange for a handful of ads.

The free e-book offer is guaranteed through June 30, 2007 at http://www.freeobamabook.com/. No email address or registration required. It is an instant download with one click.

The $29.99 softcover edition is available at http://www.obamaspeechbook.com/.

ABOUT PUBLISHING 180

Publishing 180 (http://www.publishing180.com/) is a breakthrough book publisher. The company specializes in niche titles using print-on-demand technology. Publishing 180's most high-profile books include the Babylon 5 Scripts series. Produced in partnership with Babylon 5 creator J. Michael Straczynski, the record-breaking 14-volume series was a front-page, cover story in USA Today money section, hailed as "The Future of Publishing" (June 5, 2006.)

Please note that Publishing 180 is not affiliated with Barack Obama or Obama's Presidential Campaign.

Media contact: Jaclyn Easton, President Publishing 180 (949) 258-3477 easton@publishing180.com

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/

From the PR Newswire:

Unprecedented Offer for New Book: 'Best Speeches of Barack Obama'

LOS ANGELES, April 11 /PRNewswire/ -- Today Publishing 180 announced that it is offering a free e-book edition of their just released softbound book, the "Best Speeches of Barack Obama."

The free e-book includes all 500-plus pages from the just released $29.99 print edition. No email address or registration is required for the download. It is available at http://www.freeobamabook.com/.

The book, the "Best Speeches of Barack Obama," groups 77 of Barack Obama's most notable speeches into 16 categories including Iraq, education, healthcare, the environment, foreign policy & defense and his plans for the economy.

In addition to the speeches, the book contains Obama's floor statements and podcasts, including transcripts of the podcasts he called in from his cell phone while visiting the Middle East and Iraq.

About the free e-book offer, Publishing 180's president, Jaclyn Easton, explains, "To most people it doesn't make sense to give away a version of something you're selling, but in this case we believe it's the best way to boost sales."

Easton explains that since the paper edition is sold only online, people don't have the benefit of being able to look at it thoroughly in a bookstore. By offering a free e-book version that is identical to the bound book, people can look at it page-by-page and have that experience. "It's 522 pages. If the insides appeal to them they are going to want the print edition in addition to the e-book," says Easton.

But there's more to the free e-book than bumping sales. "This is a great tool for educators because these speeches are part of America's history," says Easton. "We encourage teachers, professors and other educators to download the book and share it with their students."

Easton also notes a benefit for business professionals: "We believe that by studying Obama's speeches, executives can learn why and how he's such an effective communicator and leader, and, in turn, become one, too."

To soften the cost of distributing the 500-plus-page free e-book, ObamaQuotes.com is sponsoring the download in exchange for a handful of ads.

The free e-book offer is guaranteed through June 30, 2007 at http://www.freeobamabook.com/. No email address or registration required. It is an instant download with one click.

The $29.99 softcover edition is available at http://www.obamaspeechbook.com/.

ABOUT PUBLISHING 180

Publishing 180 (http://www.publishing180.com/) is a breakthrough book publisher. The company specializes in niche titles using print-on-demand technology. Publishing 180's most high-profile books include the Babylon 5 Scripts series. Produced in partnership with Babylon 5 creator J. Michael Straczynski, the record-breaking 14-volume series was a front-page, cover story in USA Today money section, hailed as "The Future of Publishing" (June 5, 2006.)

Please note that Publishing 180 is not affiliated with Barack Obama or Obama's Presidential Campaign.

Media contact: Jaclyn Easton, President Publishing 180 (949) 258-3477 easton@publishing180.com

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/