Frank Luntz and Focus Groups are Destroying the GOP Message

Frank Luntz may smugly believe that Rush Limbaugh, Mark Levin and other right wing talk radio hosts are "responsible for the stark polarization within the nation's political discourse" and therefore "problematic" for the Republican Party. I submit the problem is that Luntz, and a misguided over-reliance on focus groups, has neutered and thus destroyed any semblance of courage in the GOP's message.  Luntz is conflating, as many wonks and number crunchers do, cause and effect with regard to the bigger realities and polarization. The country is polarized because, well, we are polarized.  Rush and "the great one" didn't make it so simply by speaking the truth.  And pretending to believe the same absurdities the lo-info crowd believes won't make us any less polarized either.  Logic dictates that as long as we run low information campaigns, we'll suffer at the hands of the low information voter. Meanwhile, it is becoming obvious that Luntz has become a prisoner of...(Read Full Article)

COMMENTS ON AMERICANTHINKER