McDonald's, Technology, and Job Creation

With all the blather about "green energy," a real story about using technology to improve energy efficiency and thereby create jobs seems to be in order.  So let me tell you a tale about arguably the Greatest Job-Creator of the Twentieth Century.   His name was Ray Kroc, the founder of McDonald's Corporation.  Depending upon the source you use, somewhere between one out of eight and one out of ten of all Americans in the labor force has at one time or another worked for McDonald's.  That is a lot of jobs!  And even in 2011, the largest hiring event in the nation was a one-day jobs push by McDonald's, which resulted in 62,000 new hires that day. While there were many innovations fostered by Mr. Kroc, I can personally relate the story of two of them.  During the late 1970s, we faced an energy crisis with rapidly increasing energy costs.  Having started out as a milkshake mixer salesman for the equipment manufacturer, Prince Castle, Mr. Kroc had...(Read Full Article)

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